SPE TRACE — AI Brand Intelligence

Tracking since Apr 1, 2026.

Changelog

• Apr 22, 2026
  description

  Is AI understanding your company — or choosing your competitors?.
  
  SPE TRACE Quick Scan analyzes any website in one click and shows how AI systems interpret your brand — compared to others in your space.
  
  Runs 100% locally — zero tracking, zero data collection.
  
  How AI sees your business
  
  SPE TRACE introduces SIO (Semantic Input/Output), a framework that defines how websites are interpreted by AI systems.
  
  SEO = how Google ranks you
  SIO = how AI understands and selects you
  
  And selection is everything.
  
  What SPE TRACE analyzes
  
  This extension evaluates your website across 6 key dimensions:
  
  • Semantic Data — JSON-LD / Schema coverage
  • Meta Tags — title, description, Open Graph, canonical
  • Heading Structure — H1, H2, H3 hierarchy
  • SIO Files — llms.txt, metadata.json
  • AI Crawlers — GPTBot, ClaudeBot, Perplexity, etc.
  • Semantic Quality — structure, content, readability
  
  What you discover
  
  Not just your score — but your position:
  
  Why AI favors your competitors
  
  Where you are invisible
  
  What signals you are missing
  
  Where you can win
  
  Why it matters
  
  AI is already deciding what gets cited, recommended, and trusted.
  
  If your structure is not ready,
  you don’t compete — you disappear.
  
  Full SPE TRACE Audit
  
  Analyze your brand across 12 AI models with:
  
  Truth Score
  
  SPE Score
  
  Semantic Power
  
  IRI (Investment Readiness Index)
  
  AI Perception Map
  
  First audit free → spetrace.com

  Your website is already being interpreted by AI.
  
  The question is:
  is it being understood correctly — or losing to competitors?
  
  SPE TRACE Quick Scan shows how AI systems read, interpret, and compare your website.
  
  One click.
  100% local.
  Zero tracking.
  
  What you discover
  
  — Why AI favors your competitors
  — Where you are invisible
  — What signals you are missing
  — Where you can win
  
  A new layer: AI Readability
  
  We detect if your website has technical friction that slows down or distorts how AI systems load and understand your content.
  
  Because if AI can’t read you properly,
  it won’t interpret you properly.
  
  What we analyze
  
  SPE TRACE evaluates your website across 7 layers:
  
  — Semantic Data — JSON-LD / Schema
  — Meta Tags — titles, descriptions, Open Graph
  — Structure — H1, H2, H3 hierarchy
  — SIO Signals — semantic input/output for AI interpretation
  — AI Crawlers — GPTBot, ClaudeBot, Perplexity, etc.
  — Semantic Quality — clarity, structure, readability
  — AI Readability — how fast and clean your content is delivered to AI systems
  
  SIO vs SEO
  
  SEO measures visibility.
  SIO measures interpretation.
  
  And interpretation drives selection.
  
  Connected intelligence
  
  SPE TRACE doesn’t stop at analysis — it gives you control.
  
  You can connect it via API or MCP with tools like Claude
  and bring this intelligence directly into your workflow.
  
  From analysis to action — instantly.
  
  Why it matters
  
  AI is already deciding what gets:
  
  — cited
  — recommended
  — trusted
  
  If your website is not ready,
  you don’t compete — you disappear.
  
  Privacy first
  
  Runs entirely in your browser.
  
  No tracking.
  No data collection.
  No external processing.
  
  First audit free → spetrace.com

• Apr 22, 2026
  host_permissions

  https://spetrace.com/*, https://www.spetrace.com/*, http://localhost:3001/*

  https://spetrace.com/*, https://www.spetrace.com/*

• Apr 22, 2026
  permissions

  activeTab, scripting, storage

  activeTab, scripting, storage, tabs, notifications

Permissions & access

Permissions

activeTabscriptingstoragetabsnotifications

Host access

https://spetrace.com/*, https://www.spetrace.com/*

Screenshots

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