variante — A/B Test Element Picker

About

variante: Click an element. Build a variant. Run a test.

variante lets you A/B test your live website directly from Figma — no developer, no code, no hassle. This extension is the bridge: when you start a test from the Figma plugin, your site opens with the picker active. Click the element you want to test, and the selection flows back to Figma.

How it works

Start a test in the variante Figma plugin → your site opens automatically
Hover and click any element on the page — blue highlight shows your target
The tab closes. Back in Figma, the element is ready for AI variant generation.
Manual fallback: paste a test ID into the popup if your site doesn't open automatically.

What the extension captures when the picker is active

Selector and outerHTML of the element you click
Computed styles of that element (colors, fonts, spacing, etc.)
Matching CSS rules from all page stylesheets, including :root custom properties and pseudo-states (:hover, :focus, etc.)
Framework detection (Tailwind, Bootstrap, or custom)
Goal candidates — up to 15 interactive elements (buttons, links, forms) with their selector and text label
This data is sent to the variante API to store the test configuration. Nothing is sent to third parties, and nothing is stored beyond what's needed for your test.

When it's active
The extension loads as a content script on every page to be ready for a pick. However, the element overlay, highlighting, and data capture only activate when you either:

Start a pick from the variante Figma plugin (URL param #ab_pick=<testId>)
Open the extension popup and enter a test ID
A cancelled or completed pick does not leave any residual data on the page
What it does NOT do

Does not collect browsing history, form inputs, passwords, or page text
Does not track users or pages in the background
Does not sell or share any data
Does not modify page content unless you actively pick an element
You'll need

The variante Figma plugin (search "variante" in Figma Community)
A live website you want to test
Privacy policy: https://www.getvariante.com/privacy