ListingWriter

About

Stop writing property descriptions from scratch.

ListingWriter is a Chrome extension built for UK estate agents. It pulls property details straight from a Rightmove or Zoopla listing and drafts a compelling, CAP Code-safe description in seconds — ready to paste into your CRM or listing admin.

Built by an agent who got tired of typing "stunning" 200 times a year.

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WHAT IT DOES
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• Auto-fills property details from any Rightmove or Zoopla listing page — or paste your own details manually.
• Drafts a polished description in your chosen tone (Balanced, Luxury, Family, Investor, or First-time buyer).
• Three length presets: Short (~80 words), Standard (~150), Detailed (~250).
• One-click copy to clipboard. Paste into Rightmove admin, Zoopla admin, Reapit, Alto, Jupix — anywhere.

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WHY AGENTS CHOOSE IT
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✓ Saves ~20 minutes per listing. Over 200 listings a year, that's 66 hours back.
✓ CAP Code-aware prompts. The AI is instructed to avoid unverifiable superlatives ("stunning investment", "best in area", "guaranteed returns") that can land an agent in trouble with the ASA.
✓ British English by default — flat not apartment, garden not yard, terraced not row house.
✓ Never invents features. Only describes what's actually in the details you give it.
✓ Runs entirely in your browser. We never see your property data, your API key, or your customers.

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PREMIUM FEATURES (£29 ONE-OFF)
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• Unlimited daily generations (free tier: 3/day).
• All five tones and all three lengths unlocked.
• Agency house-style memory — paste two or three of your agency's previous descriptions, and every future draft matches your voice.
• Refine chips — one-click rewrites: Shorter, Longer, More formal, More casual, Emphasise features, Emphasise location.
• 3 variants at once — generate three different angles in parallel, pick the best.
• Output watermark removed.

No subscription. One payment, lifetime access. Payments handled securely by ExtensionPay (Stripe).

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HOW IT WORKS
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1. Install the extension (free).
2. Open Settings and paste your OpenAI API key — get one free at platform.openai.com/api-keys (pay-as-you-go, typically £0.001 per description).
3. Open any Rightmove or Zoopla property page, or skip this step and paste details manually.
4. Click the ListingWriter icon, pick your tone and length, click Generate.
5. Copy the description. Paste wherever.

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PRIVACY
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ListingWriter is designed to be boring about privacy. Your API key, house-style examples, and generated descriptions are stored locally in your browser. The only place your data ever goes is to OpenAI, under your own API key, when you click Generate.

We do not run a backend. We do not run analytics. We do not share anything with third parties.

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WHO IT'S FOR
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• Solo estate agents and independent agencies.
• Small-office agencies (2–10 seats) using Rightmove, Zoopla, and typical UK CRMs.
• New-build developers with repetitive listing workloads (Premium batch features coming).
• Letting agents writing rental descriptions at volume.

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SUPPORT
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Questions, feature requests, or scraper issues? Email [email protected]