Upstack Data Pixel Helper

About

UpstackData Pixel Helper is a developer tool for debugging and validating UpstackData tracking pixel implementations on e-commerce sites.

Features:

• Event Capture - View all tracking events (page_view, view_content, add_to_cart, initiate_checkout, purchase, view_category) with detailed payload information including event ID, pixel ID, value, currency, and fbc click ID.

• Script Detection - Monitor loading status of UpstackData scripts (Theme App Extension, Custom Pixel, Tracking Script) with automatic detection for both Shopify and non-Shopify sites.

• Duplicate Facebook Pixel Detection - Identifies when multiple sources are sending the same events to Facebook, which can cause inflated conversion counts and wasted ad spend.

• Shopify Support - Automatically detects Shopify sites including checkout and thank-you pages, with appropriate script expectations for each page type.

How to use:

Navigate to a site with UpstackData pixel installed
Click the extension icon
View captured events, script status, and warnings
Click events to expand and see detailed information
This extension is intended for UpstackData customers and developers to troubleshoot pixel implementations.