What's Up With That?

Upgrade your thinking. Read and write more like an expert.

As of June 2026, What's Up With That? has 961 users and a 5.00/5 rating from 3 reviews in the Productivity category.

Usersup 149.6 percent+149.6%
961
961
Ratingno change0%
5.00
3 reviews
Reviewsup 200.0 percent+200.0%
3
Version
6.1.15
Manifest V3
90-day change · In the last 90 days this extension 10 version updates, changed permissions.

History

11 snapshots

Tracking since Apr 1, 2026.

2.1K1.2K255.79999999999995Apr 1, 2026Jun 19, 2026
View as table
DateUsersRatingReviewsVersion
Apr 1, 20263855.0013.4
Apr 16, 20264745.0014.4
Apr 22, 20261.0K5.0025.6.2
Apr 27, 20261.0K5.0025.6.9
May 4, 20261.0K5.0026.0.3
May 10, 20261.0K5.0026.1.5
May 15, 20265.0026.1.5
May 24, 20262.0K5.0026.1.8
May 31, 20261.0K5.0026.1.10
Jun 6, 20266325.0026.1.12
Jun 19, 20266535.0036.1.13
Now9615.0036.1.15

Changelog

  • Jun 19, 2026
    permissions
    activeTab, scripting, storage, identity, alarms, downloads
    activeTab, scripting, storage, unlimitedStorage, identity, alarms, downloads
  • Jun 6, 2026
    host_permissions
    https://whatsnew-api-proxy.marshallrkirkpatrick.workers.dev/*, https://archive.org/*, https://web.archive.org/*, *://*.substack.com/*, *://*.wikipedia.org/*, *://*.youtube.com/*, *://*.theguardian.com/*, *://*.reddit.com/*
    https://whatsnew-api-proxy.marshallrkirkpatrick.workers.dev/*, https://api.notion.com/*, https://archive.org/*, https://web.archive.org/*, *://*.substack.com/*, *://*.wikipedia.org/*, *://*.youtube.com/*, *://*.theguardian.com/*, *://*.reddit.com/*
  • May 15, 2026
    description
    See what matters. Skip what doesn't.        
                                                                                                                                         
      One click on any article, video, PDF, or email gives you a clear summary and the details you'd miss on a skim. No setup required, no        
      learning curve for the basics - just click and know what you're looking at.                                                                       
                                                                                                                                         
      What you get instantly:                                                                                                            
                                                                                                                                         
      A summary of what this is about and why it matters. Then the details that make it interesting - the things an expert would notice
      but most readers skip right past.                                                                                                  
                                                                
      Then go deeper, if you want to.                                                                                                    
       
      Ask the questions that are already in your head: "What's wrong with this?" "Is there actual research behind this?" "Who else does  
      this?" "How do I actually use this?" 40+ tools, described in plain language, matched to what you're reading.
    
      Your reading gets smarter over time.                                                                                               
                                              
      Save articles to projects. Track questions you're investigating and WUWT collects data points automatically as you read. Generate a
       review of your recent reading that connects what you've learned across articles you read weeks apart.                             
       
      Stay ahead without refreshing feeds.                                                                                               
                                                                
      Set up alerts and WUWT monitors the internet for news relevant to your work. Risks, opportunities, competitive moves - delivered to
       you instead of waiting for you to stumble across them.                                                                            
       
      Works on any webpage, YouTube video, email, document, or PDF.                                                                      
                                                                
      Safety reviewed by Google at every update.                                                                                         
      - Runs only when you click. No page content is read until then.                                                                    
      - Page text analyzed on-demand, never stored.                  
      - 2.5% of subscriptions go to carbon removal.                                                                                      
                                                                
      Free tier included. Built by Marshall Kirkpatrick - first writer at TechCrunch, NYT-syndicated journalist, and longtime builder of
      tools for better thinking.
    Upgrade your thinking: Read and write more like an expert
    
    Critique anything you're reading or writing, put it in real-time context, find out what to read next, and more.
                                                                                                                                         
      One click on any article, video, PDF, or email gives you a clear summary and the details you'd miss on a skim. No setup required, no        
      learning curve for the basics - just click and know what you're looking at.                                                                       
                                                                                                                                         
      What you get instantly:                                                                                                            
                                                                                                                                         
      A summary of what this is about and why it matters. Then the details that make it interesting - the things an expert would notice
      but most readers skip right past.                                                                                                  
                                                                
      Then go deeper, if you want to.                                                                                                    
       
      Ask the questions that are already in your head: "What's wrong with this?" "Is there actual research behind this?" "Who else does  
      this?" "How do I actually use this?" 40+ tools, described in plain language, matched to what you're reading.
    
      Your reading gets smarter over time.                                                                                               
                                              
      Save articles to projects. Track questions you're investigating and WUWT collects data points automatically as you read. Generate a
       review of your recent reading that connects what you've learned across articles you read weeks apart.                             
       
      Stay ahead without refreshing feeds.                                                                                               
                                                                
      Set up alerts and WUWT monitors the internet for news relevant to your work. Risks, opportunities, competitive moves - delivered to
       you instead of waiting for you to stumble across them.                                                                            
       
      Works on any webpage, YouTube video, email, document, or PDF.                                                                      
                                                                
      Safety reviewed by Google at every update.                                                                                         
      - Runs only when you click. No page content is read until then.                                                                    
      - Page text analyzed on-demand, never stored.                  
      - 2.5% of subscriptions go to carbon removal.                                                                                      
                                                                
      Free tier included. Built by Marshall Kirkpatrick - first writer at TechCrunch, NYT-syndicated journalist, and longtime builder of
      tools for better thinking.
  • May 15, 2026
    short_description
    See what matters. Skip what doesn't. "It's like a combination X-ray vision and the ability to look around corners."
    Upgrade your thinking.
    Read and write more like an expert.
  • Apr 27, 2026
    description
    AI for reading and writing more intelligently!
    
    The world is changing really fast, faster all the time, because changes are compounding.
    
    In high pressure situations, athletes and other experts use two things to perform under pressure: intuitive pattern recognition and practiced sequences of moves.
    
    I’ve built an AI version of those expert moves that you can run in your browser. What’s up with that does four things:
    
    * it gives you context-specific pattern recognition — the ability to see what’s actually significant in anything you read. 
    
    * It gives you sequences of questions that structure your thinking the way an expert would. 
    
    * It extends your memory, surfacing connections across things you’ve read weeks apart. 
    
    * And it extends your perception, monitoring the internet for risks and opportunities related to your projects.
    
    What's Up With That is performance enhancement technology for people who think for a living.  It's the best thing to bring to a time of great change.
    
    -------------
    Do you work in Strategy, Innovation, Sales/Competitive Intel, Research, or Change Management?
    
    Do you read things you wish you understood better?
    
    Introducing What's Up With That: An AI toolkit to read more like an expert.
    
    It's performance enhancing technology for people who think for a living.
    
      🎯 See What's Actually New
      
    One click reveals the key points of whatever you're reading. Our AI separates genuinely novel information from standard industry knowledge, so you know where to focus.
    
      ⭐ Build Your Evidence for Decisions
    
    Put decisions you need to make in your Decision Drawer and we'll automatically monitor anything you analyze for data points relevant to any of your open decisions.  Click "synthesize" and we'll draft a synthesis of that evidence, with source citations, from the point of view of you or your organization.
    
      ⚡ Automate Your Research Power
      
    Every account gets 35+ analytical tools. Critique the message and the messenger. Extract playbooks. Map competitors. Identify emerging opportunities. Run the tools you choose or get a personalized research plan to run automatically with one click.
    
    
      🔒 Your Data, Your Control
    
      Safety reviewed by Google at every update.
      ✅ Runs only when you click — no page content is read until then
      ✅ Page text analyzed on-demand, never stored
      🌱 2.5% of subscriptions go to carbon removal
    
      📄 Works on any webpage, YouTube video, email in browser, doc, most PDFs. Free tier included.
    
      👋 Hi, I'm Marshall Kirkpatrick. I've been making tools like this for years — as the first writer hired at TechCrunch, an NYT-syndicated journalist, and in collaboration with organizations from Walmart to the UN.
     
    Now you can use some of my favorite thinking processes with the click of a button. I hope you find it useful and use it to do good work.
    See what matters. Skip what doesn't.        
                                                                                                                                         
      One click on any article, video, PDF, or email gives you a clear summary and the details you'd miss on a skim. No setup required, no        
      learning curve for the basics - just click and know what you're looking at.                                                                       
                                                                                                                                         
      What you get instantly:                                                                                                            
                                                                                                                                         
      A summary of what this is about and why it matters. Then the details that make it interesting - the things an expert would notice
      but most readers skip right past.                                                                                                  
                                                                
      Then go deeper, if you want to.                                                                                                    
       
      Ask the questions that are already in your head: "What's wrong with this?" "Is there actual research behind this?" "Who else does  
      this?" "How do I actually use this?" 40+ tools, described in plain language, matched to what you're reading.
    
      Your reading gets smarter over time.                                                                                               
                                              
      Save articles to projects. Track questions you're investigating and WUWT collects data points automatically as you read. Generate a
       review of your recent reading that connects what you've learned across articles you read weeks apart.                             
       
      Stay ahead without refreshing feeds.                                                                                               
                                                                
      Set up alerts and WUWT monitors the internet for news relevant to your work. Risks, opportunities, competitive moves - delivered to
       you instead of waiting for you to stumble across them.                                                                            
       
      Works on any webpage, YouTube video, email, document, or PDF.                                                                      
                                                                
      Safety reviewed by Google at every update.                                                                                         
      - Runs only when you click. No page content is read until then.                                                                    
      - Page text analyzed on-demand, never stored.                  
      - 2.5% of subscriptions go to carbon removal.                                                                                      
                                                                
      Free tier included. Built by Marshall Kirkpatrick - first writer at TechCrunch, NYT-syndicated journalist, and longtime builder of
      tools for better thinking.
  • Apr 27, 2026
    short_description
    AI-powered research & decision-intelligence toolkit. "It's like a combination X-ray vision and the ability to look around corners."
    See what matters. Skip what doesn't. "It's like a combination X-ray vision and the ability to look around corners."
  • Apr 16, 2026
    description
    The world is changing really fast, faster all the time, because changes are compounding.
    
    In high pressure situations, athletes and other experts use two things to perform under pressure: intuitive pattern recognition and practiced sequences of moves.
    
    I’ve built an AI version of those expert moves that you can run in your browser. What’s up with that does four things:
    
    * it gives you context-specific pattern recognition — the ability to see what’s actually significant in anything you read. 
    
    * It gives you sequences of questions that structure your thinking the way an expert would. 
    
    * It extends your memory, surfacing connections across things you’ve read weeks apart. 
    
    * And it extends your perception, monitoring the internet for risks and opportunities related to your projects.
    
    What's Up With That is performance enhancement technology for people who think for a living.  It's the best thing to bring to a time of great change.
    
    -------------
    Do you work in Strategy, Innovation, Sales/Competitive Intel, Research, or Change Management?
    
    Do you read things you wish you understood better?
    
    Introducing What's Up With That: An AI toolkit to read more like an expert.
    
    It's performance enhancing technology for people who think for a living.
    
      🎯 See What's Actually New
      
    One click reveals the key points of whatever you're reading. Our AI separates genuinely novel information from standard industry knowledge, so you know where to focus.
    
      ⭐ Build Your Evidence for Decisions
    
    Put decisions you need to make in your Decision Drawer and we'll automatically monitor anything you analyze for data points relevant to any of your open decisions.  Click "synthesize" and we'll draft a synthesis of that evidence, with source citations, from the point of view of you or your organization.
    
      ⚡ Automate Your Research Power
      
    Every account gets 35+ analytical tools. Critique the message and the messenger. Extract playbooks. Map competitors. Identify emerging opportunities. Run the tools you choose or get a personalized research plan to run automatically with one click.
    
    
      🔒 Your Data, Your Control
    
      Safety reviewed by Google at every update.
      ✅ Runs only when you click — no page content is read until then
      ✅ Page text analyzed on-demand, never stored
      🌱 2.5% of subscriptions go to carbon removal
    
      📄 Works on any webpage, YouTube video, email in browser, doc, most PDFs. Free tier included.
    
      👋 Hi, I'm Marshall Kirkpatrick. I've been making tools like this for years — as the first writer hired at TechCrunch, an NYT-syndicated journalist, and in collaboration with organizations from Walmart to the UN.
     
    Now you can use some of my favorite thinking processes with the click of a button. I hope you find it useful and use it to do good work.
    AI for reading and writing more intelligently!
    
    The world is changing really fast, faster all the time, because changes are compounding.
    
    In high pressure situations, athletes and other experts use two things to perform under pressure: intuitive pattern recognition and practiced sequences of moves.
    
    I’ve built an AI version of those expert moves that you can run in your browser. What’s up with that does four things:
    
    * it gives you context-specific pattern recognition — the ability to see what’s actually significant in anything you read. 
    
    * It gives you sequences of questions that structure your thinking the way an expert would. 
    
    * It extends your memory, surfacing connections across things you’ve read weeks apart. 
    
    * And it extends your perception, monitoring the internet for risks and opportunities related to your projects.
    
    What's Up With That is performance enhancement technology for people who think for a living.  It's the best thing to bring to a time of great change.
    
    -------------
    Do you work in Strategy, Innovation, Sales/Competitive Intel, Research, or Change Management?
    
    Do you read things you wish you understood better?
    
    Introducing What's Up With That: An AI toolkit to read more like an expert.
    
    It's performance enhancing technology for people who think for a living.
    
      🎯 See What's Actually New
      
    One click reveals the key points of whatever you're reading. Our AI separates genuinely novel information from standard industry knowledge, so you know where to focus.
    
      ⭐ Build Your Evidence for Decisions
    
    Put decisions you need to make in your Decision Drawer and we'll automatically monitor anything you analyze for data points relevant to any of your open decisions.  Click "synthesize" and we'll draft a synthesis of that evidence, with source citations, from the point of view of you or your organization.
    
      ⚡ Automate Your Research Power
      
    Every account gets 35+ analytical tools. Critique the message and the messenger. Extract playbooks. Map competitors. Identify emerging opportunities. Run the tools you choose or get a personalized research plan to run automatically with one click.
    
    
      🔒 Your Data, Your Control
    
      Safety reviewed by Google at every update.
      ✅ Runs only when you click — no page content is read until then
      ✅ Page text analyzed on-demand, never stored
      🌱 2.5% of subscriptions go to carbon removal
    
      📄 Works on any webpage, YouTube video, email in browser, doc, most PDFs. Free tier included.
    
      👋 Hi, I'm Marshall Kirkpatrick. I've been making tools like this for years — as the first writer hired at TechCrunch, an NYT-syndicated journalist, and in collaboration with organizations from Walmart to the UN.
     
    Now you can use some of my favorite thinking processes with the click of a button. I hope you find it useful and use it to do good work.
  • Apr 16, 2026
    host_permissions
    https://whatsnew-api-proxy.marshallrkirkpatrick.workers.dev/*, *://*.substack.com/*, *://*.wikipedia.org/*, *://*.youtube.com/*, *://*.theguardian.com/*, *://*.reddit.com/*
    https://whatsnew-api-proxy.marshallrkirkpatrick.workers.dev/*, https://archive.org/*, https://web.archive.org/*, *://*.substack.com/*, *://*.wikipedia.org/*, *://*.youtube.com/*, *://*.theguardian.com/*, *://*.reddit.com/*

Permissions & access

Permissions
activeTabscriptingstorageunlimitedStorageidentityalarmsdownloads
Host access
https://whatsnew-api-proxy.marshallrkirkpatrick.workers.dev/*, https://api.notion.com/*, https://archive.org/*, https://web.archive.org/*, *://*.substack.com/*, *://*.wikipedia.org/*, *://*.youtube.com/*, *://*.theguardian.com/*, *://*.reddit.com/*

Screenshots

What's Up With That? screenshot 1What's Up With That? screenshot 2What's Up With That? screenshot 3What's Up With That? screenshot 4What's Up With That? screenshot 5What's Up With That? screenshot 6

About

Upgrade your thinking: Read and write more like an expert

Critique anything you're reading or writing, put it in real-time context, find out what to read next, and more.
                                                                                                                                     
  One click on any article, video, PDF, or email gives you a clear summary and the details you'd miss on a skim. No setup required, no        
  learning curve for the basics - just click and know what you're looking at.                                                                       
                                                                                                                                     
  What you get instantly:                                                                                                            
                                                                                                                                     
  A summary of what this is about and why it matters. Then the details that make it interesting - the things an expert would notice
  but most readers skip right past.                                                                                                  
                                                            
  Then go deeper, if you want to.                                                                                                    
   
  Ask the questions that are already in your head: "What's wrong with this?" "Is there actual research behind this?" "Who else does  
  this?" "How do I actually use this?" 40+ tools, described in plain language, matched to what you're reading.

  Your reading gets smarter over time.                                                                                               
                                          
  Save articles to projects. Track questions you're investigating and WUWT collects data points automatically as you read. Generate a
   review of your recent reading that connects what you've learned across articles you read weeks apart.                             
   
  Stay ahead without refreshing feeds.                                                                                               
                                                            
  Set up alerts and WUWT monitors the internet for news relevant to your work. Risks, opportunities, competitive moves - delivered to
   you instead of waiting for you to stumble across them.                                                                            
   
  Works on any webpage, YouTube video, email, document, or PDF.                                                                      
                                                            
  Safety reviewed by Google at every update.                                                                                         
  - Runs only when you click. No page content is read until then.                                                                    
  - Page text analyzed on-demand, never stored.                  
  - 2.5% of subscriptions go to carbon removal.                                                                                      
                                                            
  Free tier included. Built by Marshall Kirkpatrick - first writer at TechCrunch, NYT-syndicated journalist, and longtime builder of
  tools for better thinking.

Technical

Version
6.1.15
Manifest
V3
Size
1.45MiB
Min Chrome
88
Languages
1
Featured
No

Metadata

ID
ehlhamminealbhbdneajefojgidklleo
Developer ID
ub6485de9cc7716a35eea7c6925c8f39b
Developer Email
[email protected]
Created
Dec 10, 2025
Last Updated (Store)
Jun 19, 2026
Last Scraped
Jun 19, 2026
Website
whatsupwiththat.app

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